Strategic adaptation mechanisms of traditional Chinese medicine enterprises in Southeast Asian markets: a study based on game theory

FANG Zhong-jian, SHI Cheng-ling, CUI Li-you, CHEN Li-ping, MA Yong-zhe, LU Jun-wen, FANG Hai-cheng, FAN Yu-lu

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Chinese Journal of New Drugs ›› 2026, Vol. 35 ›› Issue (11) : 1128-1137. DOI: 10.20251/j.cnki.1003-3734.2026.11.002

Strategic adaptation mechanisms of traditional Chinese medicine enterprises in Southeast Asian markets: a study based on game theory

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{{article.zuoZheEn_L}}. {{article.title_en}}. {{journal.qiKanMingCheng_EN}}. 2026, 35(11): 1128-1137 https://doi.org/10.20251/j.cnki.1003-3734.2026.11.002

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